Pageant
Brand Identity
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Role: Co-Creative Director
Co-Creative Directors: Jennifer Cast, Lydia Choy








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Design Process
Inspired by a shopping trip to Seoul, Tokyo and Hong Kong... my friends Lydia Choy, Jennifer Cast and I created a brand identity for our creation: Pageant.
Our logo and vibe is sparkle and pop with a touch of boxcutter.
Our logo and vibe is sparkle and pop with a touch of boxcutter.

